John Cena just showed he means business as he gears up for retirement by turning heel. The wrestler is embarking on a farewell tour this year as he announced his retirement from professional wrestling this year. Cena went against Cody Rhodes after winning the Elimination Chamber match and the duo will be meeting again this week on RAW.
As Cena bids goodbye to the business that made him, it would be great to have a throwback of his journey. I loved his run as the Dr. of Thugonomics at the beginning of his career and his gimmick paved the way for his stardom today. I’m sure the crowd will go crazy if Cena enters this week’s Monday Night RAW with his signature streetwear and chain.
John Cena’s Dr. of Thugonomics was a brilliant way for him to beat his bullies
John Cena is on his farewell tour from the WWE this year and he has kicked things off in style with a heel turn. Bashing an unsuspecting Cody Rhodes in front of The Rock, Cena shocked fans with his heel turn, which he has not done since the beginning years of his career. It is only poetic that he brings back his beloved persona.
While Cena tried to make his mark in the WWE, he tried various gimmicks such as being a cyborg called The Prototype. But the one that stuck was his rapper persona Dr. of Thugonomics, which shot him to fame. Frankly, I loved this side of him. The streetwear, the rap battles, the heel gimmick really worked for him.
Cena actually had a different reason for using that gimmick. Apart from showing his love for rap music, he also used it as a way to channel his anger against his bullies. He said on the Andrew Santino podcast,
It was kind of like my comeuppance to those kids who used to kick my a** when I was 13. Like Hey see I can do this and people can relate to it. So it felt really good… It was who I was. It was a facet of me just like a stand-up personality.
John Cena truly became a superstar because of this persona and even sold merchandise for this until he leaned into a more family-friendly persona.
John Cena revealed why he retired his Dr. of Thugonomics persona
John Cena is one of the most popular WWE stars and is the second successful transition from the ring to Hollywood after Dwayne Johnson. However, his rise to fame was his contributions during the Attitude Era, especially as Dr. of Thugonomics. While fans like me loved this era, Cena himself retired the gimmick soon.
In the WWE Ruthless Aggression Era docu-series, Cena revealed why he decided to give up the heel persona that made him the superstar and turn into a more family-friendly wrestler (via Fightful),
Here I had a personality that attached to the people who were watching, but then slowly the people who were watching changed and they began to be more kids and more families to come to these events. And I saw it happen. I didn’t need a sheet of analytics. I can see it. So I said, this is it. We’re changing up right now. I remember going into Vince’s office and said, ‘I have to stop rapping.’
However, his Dr. of Thugonomics era was the last time he turned heel, and a throwback to that this week on Monday Night RAW as he returns after turning heel against Cody Rhodes would be epic.
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