ICELAND has slashed the price of ice cream based on an iconic discontinued Nestle chocolate bar.
Shoppers can pick up a 480ml tub of the Cadbury Caramilk ice cream online for £2 instead of £4.
Iceland is selling a tub of Cadbury Caramilk ice cream for £2 instead of £4[/caption]
The frozen food specialist has cut the price of the dessert, which tastes similar to the axed Nestle Caramac chocolate bar, by 50%.
Bear in mind if you do order the ice cream, your overall basket has to be worth £25 or more to qualify for home delivery, which costs £4.
This fee is waived if you spend £40 or more.
Iceland has also set a maximum purchase limit of 12 on the Caramilk ice cream.
Of course, whenever buying a product like this, always shop around to ensure you’re getting the best price, even if a retailer is offering it at a discounted price.
You can use price comparison websites like Trolley, Price Spy or Price Runner and have a quick scan on the Google Shopping/Product tab.
When we checked, out of the other major supermarkets, only Ocado was selling the Cadbury Caramilk ice cream.
But the online retailer is selling it for £4.25 – £2.25 more expensive than Iceland.
It’s not the first time Iceland has stocked a Cadbury product on its shelves keen to be snapped up by shoppers.
The retailer sent customers into a spin recently after rolling out Dairy Milk Strawberry Bites in stores.
Sweet-toothed chocolate fans spotted the bites, with one posting about them on the Savvy Shoppers Facebook page.
Meanwhile, the retailer recently launched Carte D’Or Solero ice cream to shopper fanfare.
The pudding combines passion fruit and mango puree with vanilla ice cream.
It appears to no longer be on sale online, but shoppers can pick up a three-pack of Solero mini ice creams for £2.75.
How to save money on chocolate
We all love a bit of chocolate from now and then, but you don’t have to break the bank buying your favourite bar.
Consumer reporter Sam Walker reveals how to cut costs…
Go own brand – if you’re not too fussed about flavour and just want to supplant your chocolate cravings, you’ll save by going for the supermarket’s own brand bars.
Shop around – if you’ve spotted your favourite variety at the supermarket, make sure you check if it’s cheaper elsewhere.
Websites like Trolley.co.uk let you compare prices on products across all the major chains to see if you’re getting the best deal.
Look out for yellow stickers – supermarket staff put yellow, and sometimes orange and red, stickers on to products to show they’ve been reduced.
They usually do this if the product is coming to the end of its best-before date or the packaging is slightly damaged.
Buy bigger bars – most of the time, but not always, chocolate is cheaper per 100g the larger the bar.
So if you’ve got the appetite, and you were going to buy a hefty amount of chocolate anyway, you might as well go bigger.
How to save money at Iceland
Start by signing up for a Bonus Card, the retailer’s free-to-join loyalty card which can be used in store and online.
You don’t earn points for joining up, but can load money onto the card and then swipe it when shopping.
You get £1 cashback for each £20 added as well as access to discounts and offers.
Those aged over 60 with a Bonus Card also get 10% off any shopping done in-store on Tuesdays.
Those with a Blue Light Card can also get £6 off a £45 spend on their first online shop with Iceland while existing Iceland customers can get £4 off a £70 shop.
You qualify for a Blue Light Card if you work in the emergency services, NHS, social care sector, armed services or are a teacher.
You can sign up for an Iceland Bonus Card via www.iceland.co.uk/bonus-card and a Blue Light Card via www.bluelightcard.co.uk.
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