When it comes to the world of streaming, Kai Cenat is easily one of the biggest names in the industry. Despite this, he’s no stranger to controversy, and every now and then, he makes headlines. Cenat is widely known for his high-energy content and hilarious pranks, but recently surfaced rumors have placed him in a rather negative light.
Rumors have been circulating that Nike has apparently ended their multi-million dollar contract with him after he allegedly recorded his 16-year-old friend in the bathroom. Let’s dive deeper to understand whether there is any truth to this story or not.
Did Nike really end their multi-million dollar contract with Kai Cenat?
The streaming world is currently buzzing with headlines as certain problematic posts have been making their way across several social media platforms. Rumors suggest that Nike has reportedly cut ties with Twitch sensation Kai Cenat after an alleged incident involving a minor in the bathroom. But a deeper dive into the situation paints a different picture, revealing how social media is filled with misinformation and exaggerated content.
Cenat made huge headlines in 2024 when he became the first major streamer to sign an official deal with Nike. This collaboration was seen as a smart move given Cenat’s popularity among the younger, tech-savvy generation. The partnership thrived for over a year, but recently, social media has been buzzing with claims that Nike abruptly ended their contract with him due to a controversial video. The same is going viral on X.
Nike ends partnership with Kai Cenat after bathroom incident involving a 16 year old 😳 pic.twitter.com/81Fe3qnr3E
— KickChamp👑 (@Kick_Champ) March 13, 2025
However, there are no official statements or verified reports to support this claim. Even Cenat is posting quite regularly on his social media pages without any interruption. The controversy is obviously just a rumor but seems to stem from a combination of different incidents. One earlier scandal involved his former cameraman, Chris V, who was accused of inappropriate conversations with a minor in 2024.
Cenat was quick to publicly denounce his cameraman’s actions via Yahoo and removed him from his team, making it clear that he would not tolerate such behavior. In the video in question, Cenat is seen humorously interrupting a teenager in a restroom (which some users criticized as inappropriate).
But while certain people have framed it as something far more serious, there is no concrete evidence that Nike has distanced itself from Kai Cenat. Unless an official announcement is made, it appears to be another example of the internet distorting a situation and turning it into a full-blown controversy.
Kai Cenat and his $14 million net worth
In a very short span of time, Kai Cenat has built a more impressive fortune than most digital creators out there. He started his journey as a YouTube comedian but was soon seen dominating Twitch. Evidently, brands also took notice of his popularity, and he began collaborating with some of the most famous names in the industry.
His career started in 2018, and as of now, he has built his net worth to an impressive $14 million, according to Celebrity Net Worth. While he had a decent following, it was during the COVID-19 pandemic that his popularity truly skyrocketed. By 2022, he had not only shattered Twitch records but also expanded his reach into the music industry.
He teamed up with artists like NLE Choppa and Lil Uzi Vert and soon won the Streamy Award for Streamer of the Year. While he has faced several controversies along the way, his popularity has remained intact. Apart from his career, he enjoys a luxurious lifestyle, with several high-end vehicles parked in his garage.
This post belongs to FandomWire and first appeared on FandomWire
