ALDI Ireland has opened a major €3.8million store in a big city – and they have an exclusive range of Specialbuys to celebrate.
The supermarket was officially opened by the local team, led by Store Manager, Robbie Kavanagh and Munster and Ireland rugby player, Jack O’Donoghue.
The new store in Waterford City, located in City Square Shopping Centre, will replace the existing store at The Glen.
The Glen store, which opened its doors in 2006, was the first Aldi store in the county.
And the supermarket will be stocking an extensive range of Specialbuys including a 6.2L Air Fryer, Cyclonic Stick Vacuum, and Deluxe Air Bed for just €24.99 each as well as kettles, toasters, and mops to celebrate.
Aldi Waterford City Store Manager, Robbie Kavanagh said: “We are delighted to open our new store in Waterford City, continuing our support for the local community.
“Our team is excited to welcome customers to this new state-of-the-art store in Waterford City centre and provide them with the high-quality products and exceptional service that our customers know and love Aldi for.
“We believe this new store will be a great addition to the area, offering a wide range of products at unbeatable prices, and we look forward to continuing to serve the people of Waterford for many years to come.”
Munster and Ireland rugby player, Jack O’Donoghue, added: “It’s fantastic to be here today to see Aldi expanding its presence in Waterford.
“The new store right in the heart of the city will not only offer great value to shoppers but also strengthen Aldi’s ties with local suppliers and the community.
“Aldi’s commitment to making a positive impact in the communities it serves, to supporting local grass roots organisations and to helping make quality, healthy food affordable to all, is something I’m very proud to be associated with.”
Aldi has introduced self-service checkouts at the brand-new Waterford store which will feature nine self-service checkout terminals.
Existing staffed checkout lines will remain in operation alongside the new self-service tills, with Aldi committed to retaining this service for customers, while continuing to innovate with new initiatives.
There is 500 car parking spaces shoppers can avail of, five of which are equipped with electric vehicle charging stations.
Meanwhile, shoppers are rushing to buy a new Charlotte Tilbury dupe in the middle aisle this week – and it’s €44 cheaper.
The Luminous Filter Glamour Foundation will be back in stores around the country from March 9.
The 30ml beauty product is priced at €5.99 and comes in six shades.
The retailer said: “Get that glow with this Lacura Luminous Filter Glamour Foundation!
“The perfect addition to your makeup bag.
- Helps to illuminate the complexion
- Glowing and youthful looking skin
- Formulated with finely milled powders
- Helps to blur the appearance of fine lines and wrinkles for a glamorous and airbrushed finish.”
The foundation is a great dupe for Charlotte Tilbury’s Flawless Filter Foundation which is priced at €50.
The retailer will also have the Lacura Concealer With Vitamin C for €4.99.
Aldi said: “Give your skin a radiant boost and step out with glowing skin.”
The concealer comes in six shades and “stays put for up to 12 hours.”
Aldi says its “streak and crease-free finish reduces the appearance of dark circles, fine lines and wrinkles”.
THE HISTORY OF ALDI
The German discount supermarket chain came to Ireland in 1999.
Aldi’s first few shops opened in November 1999, with locations in Sandyford, Dublin, and Ballincollig, Cork.
By the mid-2000s, Aldi bosses had opened numerous stores, focusing on providing high-quality products at low prices.
As the recession hit 2008-2012, Aldi’s popularity grew as consumers became more price-conscious.
The supermarket giant continued it’s expansion in Ireland between 2013-2018, while refurbishing existing stores.
By 2018, Aldi had over 130 shops throughout the country.
The chain began to focus on expanding its range of Irish-made products and supporting local producers.
In 2023, Aldi had over 140 stores in Ireland.
The store invested in sustainability initiatives, such as reducing plastic packaging and increasing the availability of organic and eco-friendly products.
Aldi chiefs said: “At Aldi we are committed to supporting Irish suppliers. Developed in partnership with Bord Bia, Grow with Aldi is designed to help the very best Irish suppliers develop their brand.
“To date, we’ve invested €10 million in our Grow with Aldi development programme in a bid to find the very best Irish suppliers.
“As a result, for a limited time only there are over 47 new products, from 27 Irish suppliers available in store.”
Aldi have introduced technological advancements with self-checkout systems and contactless payment options.
