Fresh start
But the tide could finally be turning for Nissan as its new boss announced just yesterday that talks of a merger with its major rival are back on.
Nissan’s incoming CEO Ivan Espinosa has said the company remains “very open” to partnerships just weeks after its merger talks with competitor Honda spectacularly collapsed.
The company’s chief performance officer, Guillaume Cartier, also said Nissan had “never stopped” talking with its Japanese rival, confirming that the two were still actively working towards a potential partnership.
Espinosa, who will officially become chief on April 1, has said his company faces up to five simultaneous crises, including a damaged brand, low morale, and the execution of a sweeping turnaround.
The 46-year-old appears to be open to partnerships, saying there were “no taboos” around the idea of having future partners help plug the gaps in its range of motors.
Speaking at a company event, he said: “The way we are seeing partners is broadly, not only thinking about cars but how to push Nissan into the next era of technology”.
Nissan’s incoming CEO Ivan Espinosa has said the company remains ‘very open’ to partnerships[/caption]
The new Nissan Micra will be available to buy next year[/caption]
The launch of the Nissan Leaf was announced today[/caption]
